Our team

PAL Practice Management is led by Dr. Aaron Rossi, MD. Dr. Rossi graduated from Elmhurst College in 2006, and received his medical degree from the University of Sint Eustatius School of Medicine in 2012. While still in medical school, Dr. Rossi discovered his passion and unique aptitude for the business management of private medical practice. Since graduating from medical school Dr. Rossi has served in multiple capacities across the healthcare continuum allowing him to expand his knowledge and develop a diverse skillset which he applies as CEO of PAL Health Technologies.

Driven by his passion to help private practice physicians navigate the ever-changing healthcare landscape, Dr. Rossi has developed a proven model for private practice management. He developed his model as he grew a single provider practice into a robust multi-specialty group, quadrupling the practice’s revenue in less than 5 years.

In 2018, Dr. Rossi purchased and re-opened PAL Health Technologies.

Dr. Rossi’s primary focus is using his talents as CEO for health care-based organizations in Central Illinois, including PAL Health Technologies. Dr. Rossi believes his previous experience with direct patient care allows him to better serve PAL’s practice partners because he understands the challenges that private practice physicians experience every day. His main goal, that provides his drive, is to keep doctors autonomous.

Dr. Rossi, and PAL’s team of practice consultants look forward to partnering with you and your team to help optimize your practice’s business operations, allowing you to focus on providing outstanding clinical care.

One of the first new product rollouts for the company is Xtremity 3D, an iPad-based all-in-one solution for creating digital scans of feet using a highly advanced imaging accessory. Xtremity 3D is a second generation version of PAL’s XtremityOne which produces reliable, high-resolution imaging of the foot.